Technology genius and maverick inventor Steve Jobs once remarked “If you really look closely, most overnight successes took a long time.” His words are echoed in the experience of hundreds of companies who have experimented with one or the other new fad in management, to achieve quick success. While some of them learnt their lessons quickly and returned to basics, many continue to chase these illusions relentlessly.
What most organizations fail to understand is that success is a concerted effort that involves strategy, tactics, careful execution, attention to detail and a great team behind all these efforts! It takes a reasonable amount of time, money and total involvement of the top management. If the organization has the wisdom and patience to stick to these basics, the probability of success is very, very high.
Further, as many organizations have discovered, there is a need to constantly look back and learn from mistakes made, evaluate one’s current position, even as one keeps their eyes on the future. At GSM Advantage India, we call this the PPF approach!
The PPF approach is the simplest and surest way to business success.
- Past: Unlike common advice that is dished out in one’s personal life to not look back, the business world does not work the same way. Some of the best lessons in an organization’s history are learnt by deeply analyzing what are the things that were done right or which worked, and what failed or went off the mark.
- Present: It’s natural for most organizations to assume their projects are on track, their systems fool-proof and processes healthy! Wishful thinking becomes the default culture in many organizations which spells disaster in the long run. Businesses seeking to succeed or excel must constantly play devil’s advocate and look for loopholes in existing ways of working. These loopholes must then be plugged as soon and as effectively as possible without disrupting the company’s operations.
- Future: The future can be full of uncertainty. Even the most well-planned strategy can be rendered ineffective in the face of unexpected or unforeseen developments. So what must one do in such a scenario? Some organizations have perfected the art of calculated pessimism. This involves carefully outlining various scenarios which can thwart the company’s plans and then coming up with strategies to overcome the same. This helps the company be prepared if any of those situations do come true. By putting such fears to rest, the company can stay focused on its goals and commitments.
- Milestones: Once the vision and plan is clear. Department heads must set milestones for the future- either short-term or long-term milestones that must be monitored and tracked closely. This helps understand whether the strategy was correct in the first place, and by how much, so that some course correction can be done if required.
The above approach is proven, and works even in modern times when business models are changing every day and technology constantly seeks to disrupt the game. The above approach works if the organization seeks to not just succeed but also become an industry leader.
Creating such blueprints for success keeps the energies, efforts and monies aligned in one direction, inculcating a culture of discipline and focus within the company.
Now, the only way to know if this approach works for you or not, is to act now!